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Handbook of Consumer PsychologyThis Handbook contains a unique collection of chapters written by the world's leading researchers in the dynamic field of consumer psychology. Although these researchers are...
Published February 8th 2008 by Psychology Press (formerly published by Lawrence Erlbaum Associates).
Brick & Mortar Shopping in the 21st CenturyThis book explores how traditional retailing operates in the new competitive environment of a combined e-tailing and brick and mortar marketplace. In drawing together the...
Published October 24th 2007 by Psychology Press (formerly published by Lawrence Erlbaum Associates).
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